Floover consolidates North America market with new headquarters

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Floover consolidates North America market with new headquarters

On January 11, Floover closed the deal to establish the new headquarters in North America for the US and Canadian markets, under the name of “Floover North America, L.L.C“. The company is located in Potterville, specifically in Lasing, the capital of the state of Michigan. There will be located both the offices and the warehouse and a new showroom.

The general manager of the new company is Bill Draper, specialist in the market of flooring and with previous experience in the sale of Floover products.

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The objective of Floover with this action is to promote the brand in the area, focusing on the Contract channel, especially in the hotel sector. Rodrigo Tejero, Contract Manager, will be in charge of directing the strategy of the area, supporting Manuel Martins, commercial manager of the USA and Canada. The commercial team of “Floover North America” ​​is completed by Kayla Gross and Aaron Supianoski.

Joan Ferrer, manager of Floover, and Manuel Martins, travelled to the new offices of Lasing for a two-day intensive training day, which will be completed and reinforced in February with a visit to the factory in Switzerland, the headquarters in Barcelona , and the Italian and Barcelona showroom respectively.

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